
Personal Development
January 29, 2026
The Power of Belief: Deciphering Truth from Fear and Love
Chris Gray
Mentor
The Amazing Marketing Show video 'How to Know a Belief is True' suggests an interesting way to discern the truth of beliefs - by evaluating their emotional impact. Fear-based beliefs weigh us down, while love-based beliefs lift us up. Recognizing this difference and shifting from fear to love-based beliefs can significantly contribute to personal growth and success in entrepreneurship.
Beliefs play a pivotal role in shaping our actions, decisions, and overall mindset. But how can we discern a belief that is rooted in truth? A principle shared in the Amazing Marketing Show's recent video, 'How to Know a Belief is True,' offers an uncomplicated way: check how it feels.
Fear-based beliefs, according to the video, are likely to weigh you down, creating a sense of heaviness and hindrance. These beliefs often stem from insecurities or past experiences that have left a negative impact. They can lead to self-limiting attitudes and prevent us from reaching our full potential.
On the other hand, love-based beliefs lift us up, filling us with positivity and strength. These beliefs are usually driven by passion and a genuine understanding of our self-worth. They can be empowering, encouraging us to strive for success and happiness.
Understanding the difference between fear-based and love-based beliefs is a crucial step towards self-awareness and emotional intelligence. By identifying the nature of our beliefs, we can consciously work to shift our mindset from one that is fear-driven to one that is love-driven. This shift not only enhances personal development but also contributes significantly to success in entrepreneurship and business scaling.
The video is a part of the Amazing Marketing Show hosted by Dmitri Smirnov and Chris Gray. The show is known for its inspiring conversations, founder stories, and valuable marketing tips. This episode is particularly beneficial for those seeking growth in both their personal and professional lives.
In summary, the ability to discern the truth of our beliefs based on their emotional impact is a powerful tool for personal growth and success. By recognizing and shifting from fear-based to love-based beliefs, we can create a positive and empowering mindset that drives us towards our goals.

