
Business and Entrepreneurship
November 21, 2025
Ivan Bunin’s Unconventional Hiring Strategy: Building a $1M Team Without a Recruiting Budget
Chris Gray
Mentor
Ivan Bunin, former CTO at Solutions 8 and co-founder of Pareto Talent, shared his unique hiring strategy on the Amazing Marketing Show. His approach helped him build a $1M team without a recruiting budget, hire 90 executive assistants in a year, and launch a 7-figure staffing agency. Bunin's insights offer valuable lessons on hiring, company culture, and the role of AI in business.
In a recent episode of the Amazing Marketing Show, Ivan Bunin, a successful tech leader, systems thinker, and culture-first founder, shared his unconventional hiring strategy that helped him build a million-dollar team without a recruiting budget. This remarkable achievement involved no recruiters, resumes, or ad spending. Instead, Bunin utilized an innovative system that saw him hire 90 world-class executive assistants in a single year, thereby scaling several companies and launching a 7-figure staffing agency.
The episode explored more than just hiring strategies. Discussions ranged from Bunin's experiences surviving a war in Ukraine while scaling his businesses, to creating a company culture without office walls, and understanding why many founders burn out by hiring the wrong people. Bunin also touched upon the impact of artificial intelligence on the way we build and manage teams.
Key takeaways from the discussion include:
1. Most traditional hiring advice is flawed. Bunin emphasized the need for a team that can execute without being micromanaged. He attributed his success to a system that filters through thousands of applicants to find the best fit for the company's culture and ethos.
2. Bunin stressed the importance of a mindset that turns chaos into clarity. This mindset, he said, is crucial for scaling businesses successfully.
3. AI and platforms like Go High Level are changing the way backend systems function. These technologies are reshaping how businesses operate, offering new possibilities and efficiencies.
In addition to his successful tenure as the Former CTO at Solutions 8, Bunin is the co-founder of Pareto Talent and founder of VCInc.ai and Architects, companies that leverage AI-powered tools for teams. His insights into hiring, company culture, and the role of AI in business offer valuable lessons for entrepreneurs, business owners, and leaders.
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